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ASUS launches ZenFone 3 Max in India with two variants
July 30, 2025
At a launch event in New Delhi,Asusannounced the launch of theZenFone 3 Maxin India. ZenFone 3 Max comes in two size variants – one with a 5.2-inch display and another with a 5.5-inch display. The Max completes theZenFone 3 line-upin India. ASUS had previously launched its other ZenFone 3 smartphones in the country back in August.
The handset’s big selling point is its large 4,100mAh battery, which ASUS says can offer 38 days of 4G standby time and 17 hours of 3G talk time, and can double up as a powerbank to charge other gadgets (The product comes bundled with an OTG cable for reverse charging and file transfer). Obviously, you’re going to get a lot less than that if you’re even a moderate user though. Both devices sport a fingerprint sensor positioned near the top of the rear panel, allowing the user’s index finger to rest naturally upon it.

ASUS Zenfone 3 Max (ZC553KL) Specifications
ASUS Zenfone Max (ZC520TL) Specifications
While the Zenfone 3 Max ZC520TL is available starting today across major online and offline retailers in the country, the Zenfone 3 Max ZC553KL will be available by the end of this month. Available in three metallic colours – Titanium Gray, Glacier Silver, and Sand Gold – the 5.5 inch-variant (ZC553KL) is priced at ₹17,999 ($270) and the 5.2 inch-variant (ZC520TL) is priced at ₹12,999 ($195).
The Zenfone 3 Max lands in a crowded budget-to-mid-range segment in India. What are your thoughts on the internals of the Zenfone 3 Max, and would you be picking one up?

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