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BLU’s Pure View offers an 18:9 display and $200 price tag

August 12, 2025

As 18:9 displays become more popular, companies likeBLUeventually adopt the stretchy standard. That eventuality came as a surprise yesterday, when the company quietly launched the Pure View.

The Pure View features a 5.7-inch, 18:9 display with HD+ (1440 x 720) resolution. Around back is a 13 MP camera and fingerprint sensor, while the front sports dual 8 MP cameras with flash. According to the Amazon listing, the front-facing cameras are also used forface unlocking. We are not sure if the Pure View includes any specialized hardware à la the iPhone X and Galaxy S8.

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Elsewhere, MediaTek’s octa-core 1.3 GHz MT6753 chipset and 3 GB of RAM power the Pure View. you may boost the 32 GB of internal storage by an additional 64 GB through the microSD card slot.

We do not know what version ofAndroidthe phone features. Knowing BLU and its propensity to use older versions of Android, it would not come as a shock if the Pure View runsAndroid Nougat.

Either way, the phone looks to be a decent option that introduces you to the world of 18:9 displays without breaking the bank. Then again, theHONOR 7XandMoto G5 Plushave proven to be solid alternatives for around the same price.

Even though the Pure View is listed on Amazon, it is currently out of stock. Also, BLU has not officially announced the phone, though the listing appears more than legitimate. Just remember that the Pure View will only work on GSM networks like AT&T and T-Mobile.

If you are interested, you’re able to keep tabs on the phone at the link below.

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