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Google overhauling image search, bringing Lens to Google Images
July 08, 2025
For many people, Google Images is one of the most important functions the company offers, probably only rivaled by regular old Google Search. Today,Google announcedthat it is going to make Google Images even more powerful and useful with new features and a new integration ofGoogle Lens.
The first major change is the creation ofAMP storiesusing AI. Right now, if you search for a celebrity or notable person in Google Search, you’ll start to see AMP stories about that person. These are not created by people at Google but are rather put together through artificial intelligence, giving you a well-rounded look at the person you’re searching for.
As an example, Google used celebrity chef Giada De Laurentiis:
You should be able to see this AMP story right nowby clicking hereon your mobile device.
Google Images is also getting some new priorities when it comes to your search results. To verify that you are getting the highest-quality content results from your inquiries, Google is making the following changes:
Also note the Material Design elements within Google Search, which will also roll out soon.
Finally, Google is integrating Google Lens right into your mobile image searches. If you find an image within your results that you’d like to know more about, you’ll be able to tap a Lens icon that will expand upon your search. Check it out below:
The best part about the new Lens integration is that you won’t need a Lens-enabled smartphone to use the service; any smartphone will be able to get this to work.
You can read more about Google’s plans for Google Imageson the company’s blog.
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