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OnePlus 3’s Optic AMOLED is just a SAMOLED with color and temperature modifications
June 20, 2025
Technology is rife with buzzwords that seek to suggest they are more than they seem. Sony had an “Emotion Engine” with the PS2, Sega had “Blast Processing” with the Genesis, Apple has aRetina Displaywith its iPhones and iPads, and even Samsung has aSuper AMOLED. The goal, of course, is to manufacture some marvelous marketing that will capture the attention of the media and consumers. In many cases, reality is less impressive than the luxurious lingo might imply.
Earlier today OnePlus brought forth its fourth One, titled the OnePlus 3 – the numeric equation of which actuallydoesadd up to 4, fittingly enough. Aside from the stunning set of specs – 6GB of RAM! – for a price roughly half that of the Galaxy S7 or HTC10, the phone came with its own brilliant buzzword: Optic AMOLED.
Given that EL panels are still a relative rarity – though quickly becoming more prominentas per a recent report– one might be forgiven by assuming this is some new hybrid or advancement in panel production or performance. The next question perhaps being, who could be supplying such things to OnePlus. The answer is slightly less exciting than some might have hoped.
As part of anAsk Me Anything on Reddit, OnePlus Co-Founder, Carl Pei, fielded questions about just this issue. Here’s what was asked, and how he answered:
And in another reply,Pei says
So there’s the answer: “Optic AMOLED” is literally just a Samsung SuperAMOLED panel with some modifications. Given that Galaxy smartphones already have several color profile options to select from, it remains to be seen just how “true to life” OnePlus’ modifications will be in comparison.
The key takeaway however, is the simple fact that by using the name Optic AMOLED, OnePlus has already got people talking about its phone and its display. For those interested in just how the product performs, feel free to take a look at our full review here:
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